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Packing an online order for delivery: Google Ads

Google Ads · E-commerce Brands

Google Ads & PPC for E-commerce Brands

Google Ads reaches people at the moment they search, so you can start generating profitable orders within days while tracking the cost of each one. ZAVYANS runs Google Ads for e-commerce brands in the USA, UK and Pakistan.

Quick Answer

ZAVYANS provides Google Ads for e-commerce brands in the USA, UK and Pakistan, with offices in Arlington, Virginia and Islamabad. The work covers keyword research & campaign structure, ad copy written within advertising rules and conversion tracking for calls & forms, measured by cost per acquisition and return on ad spend.

Why Google Ads matters for e-commerce brands

Rising ad costs squeeze margins, and most first-time buyers never come back without a reason to.

We build tightly themed campaigns around high-intent searches, track calls and forms as conversions, and cut spend on searches that don't bring customers.

Searches we target for e-commerce brands

We bid on high-intent searches like these, and exclude the ones that waste budget:

  • “buy running shoes online”
  • “organic skincare”
  • “handmade leather bags”
  • “kids clothing online”
  • “best wireless earbuds”

Keyword lists are researched for your exact services and locations; these are typical examples.

What's included

Keyword research and campaign structure

Ad copy written within advertising rules

Conversion tracking for calls and forms

Negative keywords and bid management

Landing page recommendations

Rules we plan around for e-commerce brands

USA

In the USA, the FTC regulates advertising claims, reviews and endorsements, and states such as California have their own privacy laws covering customer data and tracking.

UK

In the UK, the Consumer Contracts Regulations give online buyers 14 days to cancel most orders, and UK GDPR and PECR set the rules for marketing consent and cookies.

Pakistan

In Pakistan, online sellers should register for sales tax where required, and provincial consumer protection laws cover refunds and accurate product descriptions.

How we measure results

We report on cost per acquisition and return on ad spend, not just clicks or followers, with tracking set up before anything goes live. Search campaigns can produce enquiries within days, and reaching a stable cost per lead usually takes 4 to 8 weeks.

Frequently asked questions

How long does Google Ads take to work for e-commerce brands?

Search campaigns can produce enquiries within days, and reaching a stable cost per lead usually takes 4 to 8 weeks. We report progress from the first month.

How do you measure Google Ads for e-commerce brands?

By cost per acquisition and return on ad spend and the number of profitable orders, with tracking set up before anything goes live, so each result can be traced to its source.

Do you offer Google Ads for e-commerce brands in the USA, UK and Pakistan?

Yes. We work with e-commerce brands in the USA and UK remotely, with calls in your business hours, and in Pakistan from our Islamabad office. Everything follows the advertising and privacy rules of the country you operate in.

Can e-commerce brands start with Google Ads on its own?

Yes. Many e-commerce brands start with one service, then add others, such as AI chatbots or social media marketing, once the first is working.

E-commerce marketing by city

Full e-commerce marketing plans for each city we serve, with local markets, rules and channels.

Pakistan

United Kingdom

United States

UAE and Saudi Arabia

Canada and Australia

Let's build something

Ready to grow with Google Ads?

Tell us what you're trying to grow. We'll come back with a plan, not a sales pitch.

or email info@zavyans.com