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Zavyans

Lead Gen & CRM

Email & SMS Marketing Automation

Email & SMS marketing automation is the setup of triggered flows and campaigns — welcome series, abandoned cart, post-purchase, re-engagement — that nurture leads and retain customers automatically. ZAVYANS builds these as revenue-generating systems, typically one of the highest-ROI channels once implemented properly.

What's included

Full flow build-out

Welcome, abandoned cart, post-purchase, win-back, and re-engagement flows built and tested end-to-end.

Segmentation that matters

Lists segmented by behavior and intent, not just demographics, so messages are relevant instead of generic.

SMS integrated with email

SMS layered in for time-sensitive or high-intent moments where email alone underperforms.

Deliverability management

Domain authentication, list hygiene, and sending practices that keep you out of the spam folder.

How we work

  1. Step 1

    Audit & platform setup

    We audit your current email/SMS setup (or start fresh) and configure the platform with proper authentication.

  2. Step 2

    Flow strategy & build

    Core automated flows mapped to your customer journey and built with tested copy and design.

  3. Step 3

    Campaign calendar

    A regular campaign cadence layered on top of automated flows to keep your list engaged.

  4. Step 4

    Optimize for revenue

    Ongoing A/B testing and segmentation refinement measured against revenue per email/SMS sent.

Email and SMS are the highest-ROI channels most businesses underinvest in. A handful of well-built automated flows often outperform an entire quarter of one-off campaigns, because they run on autopilot once built correctly.

Frequently asked questions

Klaviyo, HubSpot, ActiveCampaign, and GoHighLevel most commonly, selected based on what's already in your stack or what best fits your needs.

Related services

Let's build something

Ready to talk email & sms marketing automation?

Tell us what you're trying to grow. We'll come back with a plan, not a sales pitch.

or email info@zavyans.com