Lead Gen & CRM
Email & SMS Marketing Automation
Email & SMS marketing automation is the setup of triggered flows and campaigns — welcome series, abandoned cart, post-purchase, re-engagement — that nurture leads and retain customers automatically. ZAVYANS builds these as revenue-generating systems, typically one of the highest-ROI channels once implemented properly.
What's included
Full flow build-out
Welcome, abandoned cart, post-purchase, win-back, and re-engagement flows built and tested end-to-end.
Segmentation that matters
Lists segmented by behavior and intent, not just demographics, so messages are relevant instead of generic.
SMS integrated with email
SMS layered in for time-sensitive or high-intent moments where email alone underperforms.
Deliverability management
Domain authentication, list hygiene, and sending practices that keep you out of the spam folder.
How we work
- Step 1
Audit & platform setup
We audit your current email/SMS setup (or start fresh) and configure the platform with proper authentication.
- Step 2
Flow strategy & build
Core automated flows mapped to your customer journey and built with tested copy and design.
- Step 3
Campaign calendar
A regular campaign cadence layered on top of automated flows to keep your list engaged.
- Step 4
Optimize for revenue
Ongoing A/B testing and segmentation refinement measured against revenue per email/SMS sent.
Email and SMS are the highest-ROI channels most businesses underinvest in. A handful of well-built automated flows often outperform an entire quarter of one-off campaigns, because they run on autopilot once built correctly.
Frequently asked questions
Related services
Let's build something
Ready to talk email & sms marketing automation?
Tell us what you're trying to grow. We'll come back with a plan, not a sales pitch.
or email info@zavyans.com