Marketing Agency · United States · 2025
Marketing Agency in the USA
A US marketing agency needed two things at once: more enquiries from businesses looking for an agency, and a reliable team to deliver ads, SEO and website work for its own clients under its brand.
Quick Answer
ZAVYANS grew a US marketing agency's own enquiries from ~5-15 to 20-50 a month and delivered white-label work for its clients, in 3-6 months (2025). Client name withheld; figures are approximate, rounded ranges.
3-4x
monthly enquiries at best: from about 5-15 to 20-50
1-5
of the agency's clients handled white-label
Under $3K
monthly ad budget
The challenge
The agency's own pipeline was small and inconsistent, and growing it meant either hiring more staff or finding a delivery partner it could trust. It needed more prospective clients coming in, and the capacity to serve them well once they signed.
Our approach
For the agency's own growth, we ran Google Ads and Meta (Facebook and Instagram) campaigns aimed at businesses looking for marketing help, improved its website, and worked on SEO and its Google Business Profile. At the same time, our team delivered Google and Meta Ads, SEO, local SEO and website work for some of the agency's clients, white-label and under the agency's brand.
Client name withheld for confidentiality. Figures are approximate, rounded ranges from the 2025 engagement.
What changed
- More signed clients, not just more enquiries
- A 20-50% lower cost per lead while enquiries grew 3-4x
- White-label delivery for 1-5 of the agency's clients under its own brand
- Capacity to take on new clients without a long hiring process
How the engagement ran
Phase 1: Foundations
Website, tracking and Google Business Profile tidied up so enquiries were captured and measured properly.
Phase 2: Lead generation
Google Ads and Meta campaigns aimed at business owners looking for marketing help, with SEO running alongside.
Phase 3: White-label delivery
Our team took on ads, SEO and website work for some of the agency's clients, reporting under the agency's brand.
Phase 4: Optimise
Budget moved toward the campaigns producing enquiries that became signed clients.
What made the difference
Pipeline and delivery together
More leads only help an agency if it can serve the new clients well, so we worked on both at once.
Under the agency's brand
White-label work was delivered and reported in the agency's name, so its client relationships stayed its own.
Measured on signed clients
Campaigns were judged on enquiries that turned into retainers, which is why cost per lead fell as volume grew.
Frequently asked questions
How many enquiries did the agency get?
Its own monthly enquiries grew from roughly 5-15 to 20-50 at best within 3-6 months in 2025, with cost per lead 20-50% lower.
What white-label work did ZAVYANS deliver?
Google and Meta Ads, SEO, local SEO and Google Business Profile, and website work for some of the agency's clients, under the agency's brand.
What ad budget did the agency use?
Under $3,000 a month on its own lead generation ads.
Do you work white-label with other agencies?
Yes. We can deliver ads, SEO and website work white-label for marketing agencies, with reporting under your brand. We agree scope and reporting before work starts.
Services involved
Google Ads Management
Search, Shopping, Performance Max, and YouTube campaigns built around profit, not clicks.
Meta Ads (Facebook & Instagram)
Facebook and Instagram campaigns engineered for creative testing velocity and real ROAS.
SEO
Technical, content, and authority SEO built to compound organic traffic and revenue over time.
Website Development
Fast, conversion-focused websites built on modern architecture, not bloated page builders.
See more on our lead generation in the USA and performance marketing in the USA.