Paid Search
Google Ads & PPC Agency in Australia
Search campaigns that reach people already looking for what you sell, with tracking built to prove real cost per customer, not just clicks.
Quick Answer
ZAVYANS provides Google Ads for businesses across Australia, remotely from our offices in Islamabad and Arlington, Virginia, with calls in your business hours. The work typically covers keyword & negative keyword management, conversion tracking and landing page review, planned around local rules from the start, with reporting and invoicing in AUD.
Why Australian businesses work with us
Scheduled calls in AEST/AEDT, ACST and AWST, plus written weekly reporting
Work planned around Australian advertising, consumer and privacy rules from the start
One team running marketing, automation and software, instead of separate vendors
Reporting and invoicing in AUD, with no local office overhead added to your cost
Why Google Ads is different from social ads
Social platforms interrupt people who were not looking for you. Google catches people who have already decided they want something, which is why search campaigns often deliver the lowest cost per qualified lead of any paid channel, once tracking is set up properly.
The catch is that most Google Ads accounts waste real budget on broad keywords, missing negative keyword lists, or landing pages that do not match search intent. We fix the tracking and structure first, then scale spend behind what is actually converting.
What's included
Conversion tracking
Proper event tracking so results are measured on leads and sales, not clicks.
Landing page review
Pages checked and improved so ad spend does not land somewhere that will not convert.
Keyword and negative keyword management
Intent-based targeting and an actively maintained negative keyword list.
Transparent reporting
Cost per lead and cost per sale reported clearly, not just clicks and impressions.
Campaign strategy and structure
Search, Shopping and Performance Max built around real buyer intent, not guesswork.
Bid and budget management
Budget moved toward what is producing results, reviewed weekly.
Working with Australian businesses
We serve Australian businesses remotely from Islamabad, which is three hours behind Perth and five to six hours behind Sydney and Melbourne, so calls usually happen in your afternoon, our morning. Reporting and invoicing are in AUD, and written weekly updates cover anything outside that overlap. We don't have an Australian office.
Google Ads Management rules in Australia
Australian ads must follow Australian Consumer Law, enforced by the ACCC, and the AANA Code of Ethics, and tracking must respect the Privacy Act.
What's different about Google Ads Management in Australia
Australian ad costs are relatively high, and audiences are concentrated in a handful of big cities, so targeting and how the budget is split between them matter.
- Targeting by state, city or radius
- Ad copy in Australian English, with prices in AUD including GST
- Campaign scheduling across Australian time zones
Getting tracking right before scaling spend
Google can only optimise toward conversions it can actually see. A correctly configured tag setup, clean conversion actions and, where relevant, offline conversion imports for sales that happen outside the website, all matter more to results than the bidding strategy itself.
Avoiding wasted clicks
Broad match keywords without a maintained negative keyword list are the most common source of wasted spend we find auditing new accounts. We review search terms weekly and adjust targeting before waste compounds.
Who we help
E-commerce
Shopping and search campaigns built around product feed quality.
Real estate
Campaigns for property and project searches with lead tracking.
Local service businesses
Campaigns built around service-area and call tracking.
B2B and SaaS
Search campaigns capturing high-intent, considered-purchase demand.
How we work
- Step 1
Audit
We review what you have today against the result you actually want.
- Step 2
Build
Tracking, creative, pages or systems go in before spend or launch.
- Step 3
Launch and test
Work goes live and is tested in rounds with a clear weekly read-out.
- Step 4
Grow
Budget and effort follow what is actually producing results.
Frequently asked questions
Do you have an office in Australia?
No. We serve Australian businesses remotely from our offices in Islamabad, Pakistan and Arlington, Virginia (USA), with scheduled calls in your time zone, written weekly reporting and invoicing in AUD.
Can you track phone calls and form submissions?
Yes. We track calls, form submissions and, where relevant, offline sales, and import qualified leads back into Google for better optimisation.
How much should I budget for Google Ads?
It depends on the cost per click in your market and the value of a customer. We estimate a realistic range from keyword research before you commit budget.
Can you target specific Australian cities or states?
Yes. We target by state, city or radius, write ad copy in Australian English with prices in AUD including GST, and schedule campaigns across Australian time zones.
Do you run Google Shopping for online stores?
Yes, including product feed clean-up and campaign structure.
What rules apply to Google Ads Management in Australia?
Australian ads must follow Australian Consumer Law, enforced by the ACCC, and the AANA Code of Ethics, and tracking must respect the Privacy Act. We plan the work with this in mind, and you approve anything customer-facing before it goes live.
How long until Google Ads produces leads?
Search campaigns can produce enquiries within days. Reaching a stable, profitable cost per customer typically takes 4 to 8 weeks of optimisation.
Do you manage Performance Max?
Yes, when tracking and creative assets are strong enough. We set guardrails so it does not spend on low-value traffic.
Which cities in Australia do you work with?
Businesses anywhere in Australia, including Sydney, Melbourne, Brisbane, Perth and Adelaide. Campaigns and content can be targeted to specific cities or regions.
Can you take over an existing account?
Yes. We audit it first, keep what works and fix what does not.
Do I need a new website or landing page?
Not always, but a slow or unfocused page wastes ad spend. We review your pages and recommend or build one if needed.
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Need more than Google Ads?
Google Ads is one part of PPC. We also run Microsoft (Bing), Meta, LinkedIn, Amazon and TikTok ads as one plan.
Let's build something
Ready to grow with Google Ads Management in Australia?
Tell us what you're trying to grow. We'll come back with a plan, not a sales pitch.
or email info@zavyans.com