Definition
AEO (Answer Engine Optimization)
AEO is the practice of structuring content so answer engines — AI assistants and featured-snippet-style search results — can extract and present it as a direct answer.
AEO overlaps heavily with GEO (Generative Engine Optimization) but is often used specifically for optimizing toward answer boxes, featured snippets, and voice assistant responses — surfaces that extract a single, concise answer rather than sending a user to a full page. Content built for AEO puts a clear, complete answer within the first few sentences, uses explicit question-style headings, and avoids burying the key point under marketing preamble.
